Over the last few years we’ve created portfolio websites for many fantastic photographers, but when we saw Ray Stewart and Daniel Murphy’s work from South-East Asia, we were seriously impressed.
The simple dark design lets their vibrant urban and natural landscape images take visual precedence, and the room view feature gives visitors an idea of how the prints would look in a lounge or foyer.
Often we’ll try and match our LaunchCake to the project in some way. Sometimes it’s a clear association with the design or content. Sometimes the link is more obscure. Sometimes we just feel like ice cream cake. If you were trying to find the opposite-cake for Stewart & Murphy’s website, this is probably it!
Last year our team took a trip down south to say hello to the Fletcher team in their Dunsborough gallery after spending months on the phone. We felt it was about time we met in person! We already had a really appreciation of the beautiful photographic work of Christian Fletcher as it was great to be greeted so warmly in their stunning gallery.
Christian Fletcher’s original site was one of the earliest Tentacle stores. When we met with them we realised that they were beginning to grow out of the current version and wanted to take their online presence to the next level.
Christian Fletcher’s original site
Pretty quickly we got onto how we could look at improving the current site and it was pretty clear that they truly are innovators and love to lead the way. After the trip our team chatted about how we could address their needs and enable them to steer their business on a daily basis without us having to rely on us. They wanted control and we wanted to be able to give that to them.
We really do appreciate that they also let us run with some exciting features that we hope will make their site even easier to browse or buy a ‘Christian Fletcher’ that suits you.
All of these changes were not made lightly or at a whim. Our team spent a long time reviewing the popular sections of the site, listened to feedback from their team and other photographers who work closely with them. We didn’t want to make ‘change for change’s sake’ and hope that this is reflected in the new look.
Probably the biggest noticeable cosmetic change is that the site is now responsive, enabling purchasing, browsing and blog reading on the go. Visitors can also save their favourite images to the Wishlist and purchase from both the photography store and the gift store.
The site is not just about selling though and special care has been taken to consider first and foremost those who want to view images and read the latest happenings in the life of Christian Fletcher.
We will revisit this site in future blogs to explain further features including; gift vouchers, product pickup, room-view, coupons and how we approach responsive sites.
Videographer, photographer and long standing client of Clever Starfish, Michael Fletcher has updated his Australian Stock Photo website to add video for purchase for by international and local commercial companies to use in films, documentaries, TV programs and online.
Mike experienced many hits on his Vimeo account so we were asked to couple his existing Tentacle to Vimeo Pro so he could sell his excellent videos without increasing the amount of administration time he would need to put into this side of his business. All he needs to do is share the Vimeo link in Tentacle and the video will play in the site.
You may have seen an earlier post of ours giving a sneak peak of The Seventh Duchess website. We were so excited we couldn’t wait and just had to share its progress! We are now even more excited to announce the well anticipated launch of their online store.
We definitely wanted to be a part of making this amazing tea range available to those both near and far. It. Is. Delicious.
Launch Cake : Orange Tea Cake and Crème Brûlée from The Boatshed in Cottesloe :
As we mentioned before, this website has a full e-commerce facility using our own system Tentacle, linked in with WordPress. Seventh Duchess use Xero so our plan is to integrate the invoicing and receipting as soon as Eway get hooked up with Xero in the coming months.
We are very happy to launch Casey Smith Photography’s new site today! The site features our brand new Room View which incorporates 3D rendered backgrounds. Check it out here. Casey is an accomplished photographer who travels around Australia extensively, capturing the beauty and diversity of the Australian landscape. We just love having such talented clients :)
It was over year ago when I first tried the delicious creations from the ‘new kid on the block in Leederville’ that is now a regular staple in my life. From the first free tasting (thanks Joel!) I was hooked… and from this ‘love’, the beginning of a lovely relationship has bloomed between Tutti Frutti and Clever Starfish.
We have helped them with their Facebook from the beginning (because we know what we want to hear and see as fans!) and have been privy to the big vision that Kathy Metaxas has for the American-born business that has been taking the world by storm.
This website one was a fun one to build and the whole Starfish team played a role in it. Of course, it is a responsive design. That means that you can fit it in your pocket and even check in on FourSquare from the mobile site.
The Leederville store is only the beginning of the exciting Tutti Frutti story unfolding… as today we launch not only their website but also the chance for West Australians to own their own Tutti Frutti shop of their own! I wish we could open one ourselves but alas, no websites would be made as we would be too busy eating straight from the taps and serving crowds of customers!
I would have to say, the biggest challenge of this site was that it induced Tutti Frutti cravings every time we spent more than a few hours in a row on it! This is seriously what happened every time someone tried to sneak off for a fix.
To celebrate the website launch, we are getting ready to eat a delicious fruit tart….
We would have eaten Tutti Frutti in celebration but we had it yesterday when we made the 404 error page. Now THAT was fun!
We are very pleased to announce the long awaited launch of Society Photography‘s new website. This head turning site privileges David Stowe‘s beautiful photography as full background banners within the sites interface. Well done David for the excellent photos and special thank you to Levi Buzolic for the initial design. Brilliant.
We are lucky to have clients that allow us to be creative. Improvement Resources is no exception! The team, run by Sarah Coleman and Stephen Leach are dynamic and at the top of their game in the industry. We wanted to show that they are not like their competitors and what better way to do this than with pictures?
Who doesn’t love a photo shoot?
…and who can resist playing around in a massive white studio once you’re done?
Pinterest is the new kid on the block in the world of social content sharing and has been rising in popularity at an impressive rate. We have been working with many of our clients to make ‘pinning things’ easy for people who are on Pinterest. It seems to be a fabulous tool for clients offering products for sale or hire.
Last week we were looking to add ‘pin it’ to one of our landscape photography clients’ images when Gregory from our office shared an article about their Terms and Conditions – which could be quite concerning for photographers and artists in particular. In short, it seems that by allowing people to pin your images you are adhering to their T&Cs that give them the right to use your images in ways that you would probably deem inappropriate.
We will keep you in the loop on any further information we are able to find.
Our new website for Milkable has made it onto the CSS Design Awards before we even had the chance to blog that it is live! For those who didn’t read it on our Twitter, we are proud to have been able to work with the talented Yakub Erogul and bring his site to life, complete with a flying cow! Check it out on your computer, mobile device or phone and let us know what you think…
Sophie approached us today to give her Facebook fans a sneak peek of her website currently in development. How could we refuse when we’re just as excited as they are are about this new look!
We are very proud to be offered the chance to rejuvenate a site that we originally launched in 2008. You can check out our original blog here.
One of the most exciting things about the new design is that is is a responsive design. In essence, this means that the website has inbuilt smarts and actually optimizes itself for the screen you are using. Gone are the days of squinting at your smartphone on the train or at the beach.
The site still uses a combination of WordPress and our very own Tentacle, as it did back in 2008 – but these have just been tweaked and upgraded. We have also added a spoonful of social so that you can let us know what you are loving and sharing with your friends. There are more surprises too, but we don’t want to reveal everything!
The upcoming range is just getting added to the new site. Here are some snaps on our iPhone as we took the product photos. Let’s hope Sophie doesn’t mind us sharing those with you too! To be the first to know when the new site is up be sure to sign up for the newsletter on her current site.
For those of you who aren’t on her Facebook, you can find it here.