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Archive for ‘Site Launches’

11 Aug
Posted by Davel

Be The Change Launches New Website For Community Action

btc-project.org

Be the Change is an interactive Digital Documentary Project that provides the knowledge, the resources and tools that empowers individuals to “be the change” in their community.

Aimed at a young audience, the fun looking site has some really cool features that turn details submitted via a form into an individual project page with videos, social links and a Google Map.

Be The Change - Submit

bethechange-home
bethechange-toolbox

The site is currently in beta—if you’re interested in contributing they would love to hear from you!

 

8 Aug
Posted by Monica

Carpets and Floors At Yours Customers Floored by Extraordinary New Website

carpetsfloors_thumb

Finding the perfect flooring can be a lengthy process.

Carpets and Floors at Yours know this and recently launched an online catalogue that allows users to build a quote online and have their chosen samples delivered to their home to inspect.

The website provides an extensive catalogue of flooring including carpet, vinyl, laminate, timber and bamboo. The products are all very detailed with a visual sample and pictures of the flooring in offices and homes. Each product shown includes specifications, warranty information and even instructions on how to install the flooring yourself!

 

carpetsandfloors2_home_final

Products can be shortlisted by adding them to your favourites list and from there you can enter in the amount of flooring required for each room to create a price estimate yourself. If you are still unsure of the products you have selected and need to see them, you can book a physical van to come straight to your doorstep with the samples you have added to your virtual van on the website. Convenient? We think so!

carpetsandfloors2_listing_final

Carpets and Floors at Yours is a very unique flooring business in Perth. They launched their first fleet of mobile flooring showrooms in August 2012. They saw an opportunity in the market to provide an at-home service for the residential and commercial markets. Each mobile showroom carries over 800 samples of carpet, laminate, vinyl, timber, bamboo and underlay for viewing.

Given they only have mobile van ‘showrooms’ and no physical store, Carpets and Floors needed a way to showcase their products to potential customers, so having an online catalogue made sense. The interactive website compliments their on-location service, by allowing customers to browse their products whenever they want.

carpetsandfloors2_detail_final

So next time you are looking for flooring for your home or office and don’t have the time to go out to several stores to find ‘the one’, browse online at carpetsatyours.com.au and book a mobile showroom to come to you!

18 Jul
Posted by Monica

Take5 Temp Launches “hot” new food monitoring app into the cloud

The Take5 Temp app is a collaborative project that was scoped, managed and designed by Clever Starfish and developed by The Frontier Group.

We are very excited to finally announce the launch of this app. This project was completed early in the year, but always planned to follow the launch of their first app, Take5 Feedback.

The solution comprises of both a web app and a phone app  – much like Xero and other extremely successful business apps that have hit the market in the past 5 years. So what is it? – I hear you ask! It is an app that allows you to monitor the temperature of food and store the results in the cloud. From there, you can review the results over time and generate reports.

What problem were they trying to solve with this app, you may ask…
Businesses have to rely on staff to routinely record temperatures to ensure that food storage temperatures are within the safe means at all times at the point when food is delivered to their cafe, restaurant or venue. The classic way of doing this is with a clipboard or notepad. These get very grubby in the kitchen and are not very easy to review – should you have a problem that may have occurred from incorrect storage of a food. This method is also very easy for staff to cover their tracks. Risky business in food.

So how did we come up with the solution?
We all put our heads together to solve the problem;

  • Jeremy Wolf, Director of Take5 Temp is a trained chef, so he was aware of the strengths and weaknesses of the current systems.
  • Jane Farrow, our Managing Director, has more than 10 years of experience designing websites and web-apps so is aware of the best way to structure content and create use pathways.
  • Colin Paterson, Strategic Marketing Director of Ready for Liftoff, has decades of experience launching new products to the market and bringing together the best team to solve the issues at hand.
  • Adam Fitzgerald, CEO of The Frontier Group, has extensive experience in web apps and has been in the market of iPhone apps and Android Apps since their inception.

We spent an appropriate amount of time producing a scoping document and then ensuring the use-case was strong. We worked on a name and brand that would hold true (great work RFLO and Milkable) and a structure that will present the simplest pathways and structure for users. Once we all agreed that was sorted, we then moved into design then development.

So now its LIVE! Who needs it?
If you know someone who runs a cafe, restaurant or venue – they need this app. So tell them about it! Take5 Temp enables the use of existing phones or a work-supplied device (computer, tablet, phone, iPod!) to measure the food temperature on delivery in a flash. No fancy new equipment required! Alerts are raised for temperatures that are above or below the recommended food storage temperature and staff are notified when temperatures need to be monitored again.

Take5 Temp information is stored securely in the cloud, so it eliminates the need for paper recordings. Temperature data is tracked in real time and can be accessed anywhere with online access, so you don’t even need to be in the venue. This gives business owners the freedom to be on top of things, no matter where they are.

Below are screen captures of the website, where you can preview the app and watch the fabulous video, produced by Milkable.

take5temp

For more previews of the app design, check out our Take5 Temp project page. Cake pending! Stay tuned …

10 Jul
Posted by Haley

Big Sky Entertainment WA – Looks a million dollars!

Big Sky Entertainment WA, a leading Western Australian entertainment booking agency, required a rejuvenated website. When I look back at this project I am reminded of the Million Dollar Makeover car that I’ve seen driving around town lately. Just look at the website’s before and after shots.

The website was originally designed by Clever Starfish in 2010 and required a fresh new look after 3 years. We focused on simplifying the content to clearly communicate Big Sky’s core business, events, and encourage more enquiries by restructuring the entertainment pages. Rachel improved the general appearance of the website and went to town on the home page with a classy looking banner manager and feature areas.

Big Sky Home Page

Uli also transformed the original Tentacle catalogue by creating some great filters, which make it so easy for clients to find the perfect act for any event.

Big Sky Acts

We celebrated this launch with a delicious and suitably Orange cake from the Pearl of Highgate. OMG, this was so moist!

1 Jul
Posted by Davel

Perth Theatre Company Debuts New Responsive Website

Perth Theatre Company has been part of the Perth arts scene since 1983, taking up residence at the State Theatre Centre in 2010. Their old WordPress site was in need of an overhaul to accomodate an increasing amount of content in a way that was easy to manage. We created a whole new responsive design for the website and customised pages with flexible content areas and many custom fields to keep the layout of show details consistent. The changes were dramatic, resulting in a site that is not only easier to update, but allows for more flexiblity in the way content areas are used.

Perth Theatre Company responsive website - Home page on tablet and mobile devices

The home page features a dynamic banner area, automatic preview of the latest blog post, newsletter signup field, Facebook feed and two static feature areas for promotions.

ptc1

The pages for shows use flexible content blocks with two size options, allowing a number of eye-catching previews to be set up with ease.

ptc2

The blog offers glimpses behind the scenes of PTC productions and all the latest news from the company.

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Our somewhat metaphorical LaunchCake was an apple and blueberry strudel from Corica Pastries. Like a good theatre show, strudel is complex and has several layers, leaving the consumer with a sense of fullness afterwards. (This is less than 1/3 of the strudel…the whole thing was so long it wouldn’t fit on our cake stand!)

21 Jun
Posted by Davel

A Truffle-infused One Page Site

We’re pretty into food here in Starfishland, so when The Black Truffle contacted us about doing a new website for their gourmet delicatessen in North Fremantle, we were keen as honey basil mustard. The store has become a regular destination for locals and passers-by, with fresh coffee, lunchables, Italian pantry staples, salads, antipasto, cured meats, cheeses, and take-home meals prepared by real Italian mamas. The rustic food aesthetic was carried through to the website design, with warm tones, wood and hessian textures, contrasted with the simple black and white of their logo.

blacktruffle-top

The site uses a ‘one page’ layout, which requires some tricky development techniques in order to be optimised for search engines as well as be easily editable in the WordPress content management system. While appearing as one long page in the browser, each section is actually a separate page in the eyes of search engines.

blacktruffle-store

 

The catering section includes an inquiry form that gets submitted seamlessly without reloading the page.

blacktruffle-catering

30 May
Posted by Haley

A Seriously Bold Design for Richard Timpson Solicitors and Migration Agents

Lawyers are, by nature, serious professionals. We’re fortunate to work with Richard Timpson Solicitors and Migration Agents, who break all legal stereotypes and originally began working with Clever Starfish due to a shared interest in heavy metal. Yes, I do mean heavy metal music!

Richard Timpson asked us to design an innovative website that promoted the company’s new business focus as an immigration law specialist.

Richard Timpson website design

 

We developed a bold new look and feel that reflects Richard Timpson’s personality. The new website features a responsive design and horizontal scrolling. The website also includes a blog, which will be regularly updated to encourage new business and better content relevancy for SEO rankings.

Richard Timpson home page design

It didn’t take long to find a suitable launch cake theme, orange was the obvious choice!

14 May
Posted by Monica

Fresh New Look Responsive site goes live for Barclays Building Services

We are excited to announce the launch of the fresh-look Barclays Building Services (BBS) WordPress website, which has been brightened up with fresh new content and now supports mobile devices. BBS has been a client for four years and whilst their old site was still in working order, it needed to be matched to the latest marketing materials that were created by the talented bunch at Milkable.

The family-owned business was established more than 25 years ago and provides high quality building services to insurance and loss adjusters around Western Australia covering the following regions:

  • Busselton – Southwest Region
  • Kalgoolie – Goldfields-Esperance Region
  • Geraldton – Midwest Region
  • Karratha – Pilbara Region

Barclay's responsive website

They have experienced substantial growth in the last few years (in team and coverage) and wanted to be able to source new suppliers to work with and therefore needed the site to be able to streamline this process. Suppliers can now submit their expressions of interest online. The site also features a gallery so that new and existing clients can see examples of work Barclays Building Services has completed.

To celebrate the launch of the new site, we munched on a delightful selection of treats from the David Jones’ food court.

 

10 May
Posted by Jane

Asia Through the Lens of Stewart & Murphy

Over the last few years we’ve created portfolio websites for many fantastic photographers, but when we saw Ray Stewart and Daniel Murphy’s work from South-East Asia, we were seriously impressed.

The simple dark design lets their vibrant urban and natural landscape images take visual precedence, and the room view feature gives visitors an idea of how the prints would look in a lounge or foyer.

stewartmurphy-home

stewartmurphy-listing

stewartmurphy-detail

Often we’ll try and match our LaunchCake to the project in some way. Sometimes it’s a clear association with the design or content. Sometimes the link is more obscure. Sometimes we just feel like ice cream cake. If you were trying to find the opposite-cake for Stewart & Murphy’s website, this is probably it!

23 Apr
Posted by Clever Starfish

Hullabaloo Swings Into Action!

We love supporting like minded people and communities who help Perth grow. Hullabaloo is no exception. This energetic annual swing dance festival draws hundreds of people from around the world to a 5 day festival celebrating  jazz music and dance from the 1930s and 40s. 2013 sees the tenth Hullabaloo Perth Lindy Exchange.

 

Hullabaloo_logo_Trevor_Annalise

 

Fellow Clever Starfish and local swing dancing legend Trevor Hutchison has regularly volunteered his time to design and build the annual Hullabaloo website. This year Trevor took things to a new level and designed and built an amazing responsive WordPress website which folds down to suit mobile phone screens without compromising it’s beautiful typographical style.

Like any event based website, ticketing is a crucial component. In order to help Hullabaloo with this year’s ticketing, we were asked to develop a custom ticketing system which could manage the complexities of a dance festival without being difficult to operate and worked with WordPress. The system needed to do the most basic transactions, selling tickets to events BUT it also needed the ability to package groups of events for a discounted cost (passes), manage and balance workshop numbers according to lead and follower dancers, capture accommodation options for out-of-town visitors who need accommodation and sell festival products like a shop. All this wrapped up with one management and reporting console. Sheesh! Luckily we were up to the challenge.

With the aid of our oldest programming Starfish, Dave Ridgway, the result was a custom Tentacle based ticketing system which neatly integrated the WordPress site’s responsive styles.

We’re very proud of this ticketing system and also proud to support the 2013 Hullabaloo Perth Lindy Exchange.

 

Hullabaloo_home

 

Hullabaloo_events

 On mobile or smartphone screens

Hullabaloo_mobile

 

Launch Cake: Delicious Baked French Vanilla Cheesecake

8 Apr
Posted by Jayde

Miss Bunting brings sunshine, candy & cupcakes to the internet with new online store

We are so very excited to officially announce the launch of the Miss Bunting online store. Miss Bunting is an enthralling market place of quirky, unique and fabulous party objects to help create inspired, one-of-a-kind events. Definitely worth a bookmark for when you are planning your next banquet, barbecue or birthday bash!

We worked with the fabulous guys at Design Collision who came up with the home page look & feel, and helped us to get a really strong feeling for the brand and what Miss Bunting was all about.

Pro tip: See what happens when searching the shop by colour… :)

Miss Bunting online store home page - Clever Starfish

Miss Bunting online store product selection page - Clever Starfish
Miss Bunting online store product detail page - Clever Starfish

 

8 Apr
Posted by Davel

Ormina Tours launches online holding page for offline adventures

Ormina Tours is releasing a new range of luxury European travel itineraries and wanted a simple website to introduce visitors to their brand, plus let them find out more about their upcoming tours. This WordPress-powered holding page gives them the ability to display enticing imagery and several tour brochures along with text content.

Venice, anyone?

Ormina Tours holding page screenshot

Given the amazing European destinations Ormina has in store for their guests, LaunchCake was a selection of pastries and baked goods from French patisserie Jean Pierre Sancho. The chocolate gateau was easily the most popular item, with it’s crunchy base and mousse-like top section earning it more than a few return spoonfuls.